Digital channels have become an indelible part of our lives and how we behave on them is more important than ever.
Digital channels have become an indelible part of our lives and how we behave on them is more important than ever.
How data-driven personalized recommendations can increase conversions 3x in 3 months.
How data-driven personalized recommendations can increase conversions 3x in 3 months.
This year’s Retail Week Live is all about how to thrive in a digital world. Today, it’s not enough to just try to survive with a “safe” digital strategy – you need an exceptional digital strategy to unlock success and differentiate your company in a crowded marketplace. Here are 4 ways Syntasa is helping today's leading consumer brands do just that.
This year’s Retail Week Live is all about how to thrive in a digital world. Today, it’s not enough to just try to survive with a “safe” digital strategy – you need an exceptional digital strategy to unlock success and differentiate your company in a crowded marketplace. Here are 4 ways Syntasa is helping today's leading consumer brands do just that.
We’re excited to announce that Syntasa’s Customer Intelligence Platform is now available on Google Cloud Platform (GCP) Marketplace. For several years, Syntasa has been working with leading household brands to build personalized and relevant experiences for their customers—accelerating marketing use cases as a Google Cloud for Marketing partner in the Google Cloud Platform.
We’re excited to announce that Syntasa’s Customer Intelligence Platform is now available on Google Cloud Platform (GCP) Marketplace. For several years, Syntasa has been working with leading household brands to build personalized and relevant experiences for their customers—accelerating marketing use cases as a Google Cloud for Marketing partner in the Google Cloud Platform.
It seems that everyone is busier than ever these days. But it does make us wonder — what exactly is taking up so much time? And if personalization is so important, might it make sense to shift your business priorities accordingly? The good news is that you don’t have to tackle this problem alone. There are tools and frameworks that can help you accelerate much faster than you would alone.
It seems that everyone is busier than ever these days. But it does make us wonder — what exactly is taking up so much time? And if personalization is so important, might it make sense to shift your business priorities accordingly? The good news is that you don’t have to tackle this problem alone. There are tools and frameworks that can help you accelerate much faster than you would alone.
Customer data platforms (CDPs) are white-hot right now, but they've also shown us their limitations. An emerging category is quickly becoming the platform of choice for digital teams. Here's a look at the key areas of differentiation between a CDP and CIP.
Customer data platforms (CDPs) are white-hot right now, but they've also shown us their limitations. An emerging category is quickly becoming the platform of choice for digital teams. Here's a look at the key areas of differentiation between a CDP and CIP.
Not all personalized experiences are equal. There are different levels of maturity. Too many companies are stuck in...
Not all personalized experiences are equal. There are different levels of maturity. Too many companies are stuck in...
Behavioral data is much more than just data. It allows you to predict the future – by anticipating your customer’s needs and behavior. It's crucial in optimizing your company’s conversion, engagement, and retention.
Behavioral data is much more than just data. It allows you to predict the future – by anticipating your customer’s needs and behavior. It's crucial in optimizing your company’s conversion, engagement, and retention.
With an audience fragmented across a variety of platforms, a global media company sought a solution that could combine and simplify their data...
With an audience fragmented across a variety of platforms, a global media company sought a solution that could combine and simplify their data...
It's not easy to find the right platform that can handle a variety of data, to aggregate and organize it in a manner that is usable.
It's not easy to find the right platform that can handle a variety of data, to aggregate and organize it in a manner that is usable.
