AI Assisted Customer Analytics
At SYNTASA, we know behavior is the best predictor of intent. That’s why we’ve created a solution that focuses on clickstream data, utilizing every single touch point a customer makes. This allows AI Assisted Customer Analytics users to create the best possible digital experience, tailored to the individual.
Retail
We work with retailers and eCommerce sites to leverage big data by extending the current marketing cloud with enterprise data integration in order to provide a holistic view of the entire consumer journey. Understanding the entire journey lets retailers predict outcomes and increase sales.
Media & Entertainment
We ensure that media and entertainment organizations are utilizing all of their data to provide customers with an experience tailored to their interests and needs. Customers are segments and content is delivered to the right customer at the right point of time in their journey.
Finance
We help financial organizations develop the most complete customer profile that extends across all channels by integrating online web data and third-party data with extensive historical customer information. This allows for personalized, targeted content that is aligned with the events taking place in the lives of consumers and clients.
A fully scalable solution that seamlessly integrates with existing data platforms
- Rapid deployment options, including cloud-based and on-premise
- Real-time data integration into Hadoop
- Seamless CRM and Enterprise Data Integration
- Open source architecture supports continuous growth
- Customized machine learning algorithms
PRODUCT MODULES
AI Assisted Customer Analytics
Synthesizer
Composer
Orchestrator
SOLUTIONS
Extending the Marketing Cloud
SYNTASA extends the Marketing Cloud, integrating clickstream data with enterprise systems data, to create a holistic view of the customer.
INGEST clickstream data in a ready-to-use schema
CONSOLIDATE data sources to create a single customer view
ACCELERATE data science activities
SEND high-value customer insights to marketing applications
WE ANALYZED
Billions
of customer touchpoints
WE MADE
Billions
of predictions
WE CONVERTED
Millions
of customers
WHO WE WORK WITH
Testimonials
“Syntasa’s platform puts the business critical problem at the center. The pipeline, scheduling, and predictive capabilities are fit for real marketing use cases, but are flexible enough to prep difficult data and apply special transformations. With Syntasa, I am able to run experiments and focus on the insights, without spending hours coding a solution.”
Meagan Gentry
Sr. Strategic Business Analyst at Lenovo
Partners
We are motivated to provide powerful results for our customers, and our strategic partnerships ensure we deliver the best possible solution.
The first step towards enabling AI Assisted Customer Analytics is integrating clickstream and enterprise data.
Offices
WASHINGTON, DC
560 Herndon Parkway, Suite 240
Herndon, VA 20170
Tel: +1 703 596 0100
Email: info@syntasa.com
LONDON
Belle House, Unit 2, Platform 1
Main Concourse, Victoria Station
London, SW1V 1JT
Tel: +44 (0) 203 948 1260
Email: info@syntasa.com
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