We are behavioral data experts

Harness the first-party behavioral data from your website, apps, and devices to create better analytics, make better decisions, and take better actions

Your first-party data is a goldmine

Digital experiences are more important than ever, and the key to building the best customer experiences is first-party behavioral data.

First-party digital data has massive value for many roles

Analyzing behavior and journeys

For Analysts

Gain deeper insights into the digital and offline behavior and journeys of your customers.


Digital Advertisements

For Advertisers

Boost retargeting performance with journeys and find new customers with lookalike audiences.


Digital customer optimization

For Optimizers

Be more relevant to your customers with personalized product and content recommendations.



Explore our pre-built solutions that solve specific business problems that run on top of our platform

Algorithmic Attribution


Call Center Reflection

Data Compliance

Data and insights

Data and Insights

First-party Adobe data integration

First-party Google data integration

Product Recommendations

Personalized Recommendations

Identity Resolution

Case Studies

See what our clients are doing in the optimization space

Dixons Carphone’s award-winning AI is architecting customer data and personalizing product recommendations on their website, resulting in a 3x increase in add-to-basket rates.

Digital analysts at streaming service NOW TV have access to all data in BigQuery to experiment, iterate, and get faster results, and can now provide consolidated Tableau dashboards (with all of their metrics) across the team. 

In an effort to increase online sales, Lenovo is scoring purchasing intent, then segmenting and targeting customers who are most likely to buy.

Trusted by some of the world’s biggest brands

These companies share our passion for AI-assisted analytics and data science

NowTV logo
Dixons Carphone logo
Lenovo logo
Sky Media logo
RS Components logo
Tom Slade

"The fact that we can deploy Syntasa on our pre-established environments, and exploit the outputs there, means that it adds no extra analytical effort."
Tom Slade
Insight Manager – NOW TV

Our Partners

We’re all about community, and our partnerships are important relationships in enabling the data science revolution.

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Recognized by Leading Voices

Syntasa is a new breed of personalization and our approach is getting noticed.
451 Research
Named a Cool Vendor for Personalization by Gartner®
Ecommerce Award