How a Global Media Company Uses Analytics for Better Customer Insight

With an audience fragmented across a variety of platforms, a global media company sought a solution that could combine and simplify their data in a clear and concise format. They discovered that Syntasa allows them to size their audience and generate insights into how much time their customers spend on their platforms.

With an audience fragmented across a variety of platforms, a global media company sought a solution that could combine and simplify their data in a clear and concise format. They discovered that Syntasa allows them to size their audience and generate insights into how much time their customers spend on their platforms.

Unlocking Value from Your Data Through Syntasa’s AI Platform

Finding the right platform that can handle a variety of data, and aggregate and organize it in a manner that is usable is difficult. With Syntasa, you can...

Finding the right platform that can handle a variety of data, and aggregate and organize it in a manner that is usable is difficult. With Syntasa, you can...

Test Drive Syntasa’s Customer Intelligence Platform Today

Syntasa is now offering a free trial of its platform to show firsthand how it can help your team unlock more value from your clickstream data.

Syntasa is now offering a free trial of its platform to show firsthand how it can help your team unlock more value from your clickstream data.

Sizing Lookback Windows with Cohort Analysis

How to choose the appropriate window size for your dataset, and what tradeoffs you need to consider when making that choice.

How to choose the appropriate window size for your dataset, and what tradeoffs you need to consider when making that choice.

The Quickest & Easiest Way to Extract Data from Adobe Analytics

One of the biggest challenges with Adobe Analytics is finding a way to quickly, securely, and reliably integrate clickstream data with your big data...

One of the biggest challenges with Adobe Analytics is finding a way to quickly, securely, and reliably integrate clickstream data with your big data...

The Death of Retail and How Big Data Can Help Revive Them

As digital experiences take over and consumer behavior changes, survival for traditional retail stores hinges on finding a way to compete with...

As digital experiences take over and consumer behavior changes, survival for traditional retail stores hinges on finding a way to compete with...

Why You Need a Cloud-Scale Data + AI Solution

As leading companies look to leverage behavioral data (also known as clickstream data) for their marketing and operations efforts, EDPs will inevitably fall short.

As leading companies look to leverage behavioral data (also known as clickstream data) for their marketing and operations efforts, EDPs will inevitably fall short.

Lookback Windows are Critical for Successful Models with Behavioral Data

In a constantly shifting digital ecosystem, we need to view data from the perspective of each individual visitor’s experience using a relative window.

In a constantly shifting digital ecosystem, we need to view data from the perspective of each individual visitor’s experience using a relative window.

How Behavioral Data + AI Can Transform Your Marketing

In order to truly understand your customers and transform your marketing campaigns for optimal conversion, you’ll need to incorporate...

In order to truly understand your customers and transform your marketing campaigns for optimal conversion, you’ll need to incorporate...

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