Sheryl Kingstone, Research VP of Customer Experience & Commerce at 451 Research, discusses the role of data in improving the customer experience.
In this case study, read about how a global media company uses analytics for better customer insight.
Check out why Gartner named Syntasa a Cool Vendor in Personalization.
In this case study, read how a global retailer is driving innovation in both the products sold and the channels through which they are sold.
Use customer data with a behavioral context to discover the optimal path to conversion, retention, and profitability.
See how Lenovo’s business analytics team is simplifying complex datasets and making them actionable through the application of customized machine learning algorithms.
Hear from a data scientist at Dixons Carphone, on how they’re personalizing product recommendations and increasing add to basket rates on their websites.
In this case study, read how Dixons Carphone automates and productionizes recommendation models using Syntasa.
In this case study, discover how Syntasa’s platform is enabling data scientists at a global airline to automatically ingest behavioral data and build propensity models.
Digital behavior isn’t like the other data that you’re used to. Its scale and complexity sink most projects. Learn how to keep your behavioral data pipelines afloat.
A global sportswear brand consolidates digital activity data across countries and platforms, enabling analysts provide a complete picture of their visitors’ journeys.
Bring Adobe Analytics clickstream data into your enterprise big data environment, quickly and easily.
