Resources

Resource Type

Filter Category

Hear from NOW TV’s Senior Product Owner for Digital on how they’re enabling clickstream data in their data lake and achieving enormous efficiencies and scalability.

In this case study, read how algorithmic models have improved reach and conversion rates for an electronics company’s retargeting campaigns.

In this case study, read how NOW TV is connecting digital and offline data sources to better understand customers and deliver a superior customer experience.

Hear from NOW TV’s Insight Manager in the Data Intelligence group on how they’re unlocking their product analytics in order to serve better content to consumers.

A global cybersecurity company protecting hundreds of millions of users deployed Syntasa’s real-time intent scoring to personalize

experiences at the moment of decision. This drove measurable conversion uplift while protecting margin where it matters most.

Learn how AHCCCS partnered with Syntasa and Google Cloud to build an AI-powered opioid treatment locator that helps Arizonans find care.

Syntasa’s Customer Audience Agent lets teams build behavioural audiences in minutes using AI and natural language. It validates against live data, respects governance controls, and delivers activation-ready audiences without technical delays.

Syntasa’s Customer Insights Agent lets teams ask customer data questions in plain English and get real-time answers instantly. It runs in your own cloud, converts language to SQL, and removes reliance on dashboards and data teams for faster, confident decisions.

Traditional CDPs often fall short—delivering slow timelines, bloated systems, and delayed ROI. Syntasa’s Composable CDP changes the game with a warehouse-native, modular platform built to accelerate revenue from day one. This overview shows how leading retailers are using composable architecture to activate customer insights faster, personalize at scale, and drive measurable outcomes—all within their existing data warehouse.

Retail Media Networks (RMNs) are transforming how retailers monetize first-party data—but not all architectures are built to scale. This case study walks through the core decisions retailers must make to design a future-proof RMN. See why a composable, data-centric approach outperforms vendor-heavy models in cost, security, and long-term agility.

Syntasa logo (green)
Privacy Overview

We use cookies to ensure that we give you the best experience on our website. If you continue without changing your settings, we’ll assume that you‘re happy to receive all cookies on the SYNTASA website. However, you may change your cookie settings at any time and may review our latest Cookie Policy and Privacy Policy.