Learn How Lenovo & Others Make Adobe & Enterprise Data Actionable in Hadoop

by Jay Marwaha

To understand your audience, it’s vital to have a complete view of the entire customer journey. However, when an organization fails to integrate all of its data, it’s robbing itself of the knowledge needed to achieve this and be successful digital marketers.

In this video, find out how integrating enterprise and clickstream data in Hadoop extends the capabilities of Adobe Marketing Cloud and hear stories from business leaders activating their data to target customers effectively and gain more conversions.


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Tags:   Analytics

Jay Marwaha

Founder and CEO of Syntasa

Jay is the Founder and CEO of Syntasa (a Marketing AI Platform loved by Marketers, Data Scientists, and Data Engineers). For the past 12 years, he has been a successful entrepreneur, having started two high-growth companies. Jay also has over 20 years of professional experience in the field of analytics, data science, performance measurement & management, and strategic planning, having worked at several organizations, including American Express, TARP Inc. and Viant Corporation.