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Substance Abuse and Opioids Solution

The opioid crisis is destroying families and communities

Leaders of the response need the most effective tools at their disposal to have the greatest impact. Digital behavior is a critical piece of the solution.

The social cost of substance abuse is escalating

Annual societal cost

$740 Billion

Babies born with drug dependency

440,000 annually

Cost of hospital stays

$22 Billion
(78% paid by Medicaid)

Population of illegal drug users

19% in t

Traffic accidents

tripled in 2021

Gun deaths

doubled in 2021

Gun deaths

doubled in 2021

Actionable insights require multiple data sources, but combining them is a challenge

Overcome these common obstacles:

  • Disjointed sources and formats
  • Months or years delayed
  • Different timescales
  • Lacking geographic details
  • Little insight into cohorts

Adding digital behavior from new data sources provides another layer of insights

Websites

Page visits and transactions

Surveys

Responses from your website
visitors or the broader community

call center

Call Centers

Transcripts from voice

chatbots

Chatbots

Transcripts from chats

Advertising

Campaign response

The Syntasa Solution – Powered by Google Cloud delivers fast insights using these key capabilities

Collect

pre-built integrations for commonly used public data sources

Analyze

AI models to turn data into actionable insights

Act

using our expertise and experience to improve your communities

Learn about our partnership

Use cases and actionable insights

Arizona helps citizens find appropriate treatment for substance abuse

Arizona seeks to build an accurate, easy-to-use, and comprehensive online portal to provide Arizonians with the information and resources they need to find opioid treatment services in real time.

Arizona’s Opioid Service Locator

READ CASE STUDY

Findings from our clients using data and digital behavior

  • Age and ethnic cohorts indicate opportunities to focus efforts and outreach
  • City details help focus efforts: both monetary and people
  • KPIs and metrics provide accountability, trends, and actionable insights

Value of reducing opioid use

  • $150MM annual impact on an average state’s economy
  • 200K fewer families impacted by a drug abuser
  • 7,000 fewer deaths nationwide

Capabilities of The Syntasa Solution – Powered by Google Cloud

Provide administrators, planners, and local partners with the ability to identify communities with the greatest needs and find opportunities for additional impact.

Provide highly consumable and easy-to-use data visualizations.

Share interactive dashboards and published reports with treatment providers, local governments, and community partners.

Includes common public data sources, such as public Twitter feed, Google Trends searches, demographics, and common risk factors.

Complies with internal technical architecture and security guidelines.

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