A new kind of technology built for digital professionals

Syntasa is a self-service web application that enables digital teams to connect first-party behavioral and enterprise data, build and deploy your customized models, run in a private cloud, and activate across channels.

How it works

Data

Combine first-party behavioral data from websites, apps, and devices with enterprise data at the individual level

Use preferred analytics tools (for reporting and visualization)

Perform ad-hoc SQL queries and generate propensity scores

AI/ML

Apply business rules that leverage combined behavioral + enterprise data to automate workflows

Leverage cutting edge AI/ML capabilities to find patterns in behavior

Generate personalized predictions for each individual informed by past behavior

Activate

Create lists with rules-based or AI/ML-based segmentation and automatically send to DMP

Make personalized recommendations available for website, apps, and devices in real-time

Integrate with existing martech stack – no need to rip and replace campaign systems

Syntasa by the numbers

AppFlow

AppFlow diagrams give you an overview of your entire system and allows you to drill into specific apps and view dependencies

Integrations and Adapters

Martech Integrations
Adobe Analytics
Adobe Audience Manager
Adobe Campaign
Adobe Core Services
Adobe Target
Eloqua
Google Analytics 360
Marketo
Matomo
Optimizely
Pega
Responsys
Salesforce
SmarterClick
Adtech Integrations
DoubleClick Manager
Facebook Ads
Google Ad Center
Google Audience Center 360
Google Display & Video 360
LinkedIn Ads
Nielsen
Twitter Ads
Yahoo Advertising
Big Data Integrations
Athena
BigQuery
DataBricks
DataProc
Elastic MapReduce (EMR)
HD Insight
Qubole
Redshift
Snowflake
Teradata

Don’t see one on the list? We add new integrations everyday.

Flexible Deployments

Syntasa and Private Cloud

Get started quickly with our Software-as-a-Service and managed services

Transition to your private cloud for privacy and security

Not just a point solution

No need to purchase multiple different point solutions from different companies.
The Syntasa platform runs multiple solutions simultaneously.
Personalized Recommendations, Customer Intelligence, Audiences, Customer Journeys, Algorithmic Attribution, Data Compliance, Data+ Dashboards (Digital Insights)

Recognized by industry experts

Ready to get started?

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