Two Smart Nudges that Turn Browsers into Buyers: AI and Composable CDPs for Cart Abandonment

Cart abandonment remains one of the most expensive problems in ecommerce. More than 70% of online shopping carts never make it through checkout, draining potential revenue from even the best-performing retailers. Generic email reminders and blunt discounting strategies have been the default fix for years, but they rarely match customer intent. What’s changed is the […]