Sizing Lookback Windows with Cohort Analysis

The way Syntasa evaluates different choices for lookback windows bears resemblance to cohort analysis. In this post, we’ll describe how to choose the appropriate window size for your dataset, and what tradeoffs you need to consider when making that choice.

The way Syntasa evaluates different choices for lookback windows bears resemblance to cohort analysis. In this post, we’ll describe how to choose the appropriate window size for your dataset, and what tradeoffs you need to consider when making that choice.

Lookback Windows are Critical for Successful Models with Behavioral Data

In a constantly shifting digital ecosystem, we need to view data from the perspective of each individual visitor’s experience using a relative window.

In a constantly shifting digital ecosystem, we need to view data from the perspective of each individual visitor’s experience using a relative window.

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