Discover the challenges and opportunities in a cookieless future. Syntasa's blog explores privacy concerns, adapting strategies, leveraging first-party data, consent-based targeting, and AI. Build trust, transparency, and value for success in this evolving landscape. Stay ahead in the cookieless era!

Discover the challenges and opportunities in a cookieless future. Syntasa's blog explores privacy concerns, adapting strategies, leveraging first-party data, consent-based targeting, and AI. Build trust, transparency, and value for success in this evolving landscape. Stay ahead in the cookieless era!

When you think of someone in predictive analytics, which person comes to mind? For me, it most definitely is Eric Siegel.

When you think of someone in predictive analytics, which person comes to mind? For me, it most definitely is Eric Siegel. Here's what he had to share about the state of predictive analytics today.